Building cashback that rewards everyone
We’re creating a merchant‑funded cashback platform that’s simple to launch, easy to run, and valuable for end users — without adding load to your team.
We’re building cashback that gives banks, merchants, and members a reason to connect.
Too often, the relationship between financial institutions and their customers is reduced to compliance, fees, or transactional updates. We think it can be more.
Cashback creates a reason to engage that feels positive, frequent, and mutually beneficial. End-users save money. Merchants grow sales. Financial institutions strengthen relationships. And everyone walks away a winner.
That’s the kind of value we’re building with Gain — rewards that are transparent, sustainable, and good for the entire ecosystem.
Rasmus Savander
Founder & CEO
Rasmus founded Gain to help financial institutions deliver rewards that are simple, transparent, and effective.
With more than a decade of experience at the intersection of fintech, product, and growth, he has built and scaled solutions for both fast-moving startups and some of the world’s largest financial institutions. His work has spanned product development, commercial partnerships, and enterprise integrations.
Prior to Gain, Rasmus held roles at Truecaller, Dreams, and Token Terminal. He holds an M.Sc. in Econ. & BA from Hanken School of Economics.
Backed by a network of experts in product, engineering, and commercial relationships, with decades of experience building and scaling financial software products.
Curious what cashback could do for your customers?
Let us show you how easy it can be to launch, scale, and manage rewards that actually deliver - for both your institution and the people you serve.